M Certified Center


 ///M Is The Most Powerful Letter In The World.

The M Certified Center program was established to help BMW dealers promote and differentiate the M brand.  This program allows our dealership to become fully trained in sales, components, interior and exterior features, and unique M Certified materials for all BMW M models.

East Bay BMW in Pleasanton is a Certified BMW M Center and we obtained this level of status through the specialized training of our Sales and Service professionals.  Our team members have undergone this extensive training at the BMW Performance Center located in Spartanburg, SC and become well versed in all aspects of BMW M products.

The benefits of this include access to:

  • Larger Allocation of M Vehicles
  • Limited Production Models
  • Special Exterior Paint (such as Frozen Black, Grey or Silver)
  • Knowledgeable M Certified staff (Client Advisors, Service Advisors, Technicians)
  • M Performance Parts (Aerodynamics, Drivetrain, Cockpit and Chassis)

The BMW M brand has become one of the leading producers of sports cars with unmatched performance, handling and styling.  Many enthusiasts only hope to get their hands on one of these finely-tuned machines.  We carry a strong selection of M vehicles such as the BMW M3, M5, M6, X5 M and X6 M.  Take a look at our newly designed M Performance Showroom display and feel free to ask our qualified staff about the M vehicle of your choice. Although a BMW center does not need to be pre-certified to sell M cars, those that are can offer prospective drivers a truly unique buying experience.  Choose East Bay BMW as your center of choice when purchasing the Ultimate Driving Machine.