East Bay BMW's expansion includes a BMW Performance Showroom

East Bay BMW, in Pleasanton, is proud to announce the availability of a BMW Performance line of products developed specifically to allow customers to modify the performance, handling, and driving characteristics of their BMW, while delivering fascinating appeal and well-engineered products to increase vehicle agility and performance.

BMW Performance products include a range of power train, chassis, suspension, and exterior parts - BMW Performance exhaust, BMW Performance Air Intake, BMW Performance engine kit and differential, BMW Performance short shift kit, BMW Performance cross drilled brake rotors, BMW Performance alloy wheels, BMW Performance suspension kit and more. BMW performance parts can be purchased and installed individually.

Make every mile an unimaginable thrill by visiting East Bay BMWs Performance Showroom. Only BMW Performance parts meet the quality, innovation, engineering, and design standards that youve grown accustomed to. And better yet, since BMW Performance parts are Original BMW accessories, theyre covered by the BMW limited warranty. For true performance that amplifies every driving experience in your BMW, there is only once choice: BMW Performance Parts at East Bay BMW in Pleasanton.

East Bay BMW champions the fight against breast cancer in partnership with the Susan G. Komen Breast Cancer Foundation

East Bay BMW in Pleasanton is dedicated to fight breast cancer at every stage, with a unique Ultimate Drive Event. East Bay BMW, BMW dealership invites people to drive a new BMW and celebrate the 11th Anniversary of The Ultimate Drive with BMW in partnership with the Susan G. Komen Breast Cancer Foundation on Friday, August 24th, 2007 at East Bay BMW from 10:00 a.m. to 5:00 p.m.

For every mile driven, BMW will donate $1 to the Susan G. Komen Breast Cancer Foundation. The Ultimate Drive has contributed over $10 million dollars for breast cancer research, education, screening and treatment programs since the program's inception in 1997.

By driving a new BMW vehicle, of your choice, you help fight against breast cancer and show your support. You can choose from any one of the BMW Series line up – take the thrilling 3 Series, the sporty X3 SAV, luxurious 7 Series or this years Signature Vehicle – the dynamic X5 SAV.

Call toll-free 1-877-4-A-DRIVE to register (request East Bay BMW, in Pleasanton) or register online for East Bay BMW in Pleasanton.